The Team

Elisha Moore

Director of Strategic Planning

Combining her backgrounds in psychology, market research and interactive development with nearly 20 years in the integrated marketing, advertising and design industry, Elisha brings an audience-centered approach to helping companies connect with their targets and transform to marketing-driven organizations. At SPD Austin, she develops and directs all strategic initiatives, including visioning, messaging and positioning, brand strategies, company and product launch plans, and website architectures and content strategies, as well as providing market research design and management services.

Her SPD Austin client list includes AMD, Texas Tech University System, Forté Foundation, Pato Zazo, Temple-Inland, Forestar Real Estate Group, the Sid Richardson Museum, AOMA and LBJ Family Wealth Advisors, among others. In her capacities as a consultant and, prior to that, an Account Director with SicolaMartin/Y&R Advertising, she created global communications plans, internal adoption programs and web strategies for HP, Kodak, Novell and the American Cancer Society to name a few. Elisha has also held various management positions at San Francisco-based agencies Hal Riney & Partners, EvansGroup Advertising and Evans Research, where her clients included Apple Computer, Logitech and Saturn Cars.

Most recently, Elisha has developed global naming strategies, and development and management guidelines for AMD, created the foundational brand and communications strategies for Forestar Group, and architected a first-of-its-kind interactive game for Forté Foundation.

Elisha has been a guest lecturer on branding and interactive strategies for the University of Texas College of Communications and the Women in Business Association. She holds a B.S. in Advertising and Communications, with minors in Business and Psychology, from the University of Texas at Austin.